[Charania] Mavericks’ Kyrie Irving has signed a five-year endorsement deal with Chinese sportswear brand ANTA, plus the unique position of Chief Creative Officer at the company, industry sources told @TheAthletic @Stadium. Irving’s management company, A11Even, negotiated the deal.
Mavericks’ Kyrie Irving has signed a five-year endorsement deal with Chinese sportswear brand ANTA, plus the unique position of Chief Creative Officer at the company, industry sources told @TheAthletic @Stadium. Irving’s management company, A11Even, negotiated the deal. pic.twitter.com/HpJej7HU5X
— Shams Charania (@ShamsCharania) July 12, 2023
by Infinite-Station-524
3 Comments
> [The lucrative new shoe deal for Irving will also give him the ability to recruit/sign players and other collaborators, and bring a level of manufacturing to the United States to kickstart ANTA’s process to fully distribute in US.](https://twitter.com/ShamsCharania/status/1678935777693007872?s=20) – Shams
Let’s goooo CPC! 🥰
This reeks of Big Baller Brand Vibes; the shoes will likely cause injuries.