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Utah Jazz Rebrand Concept



Utah Jazz Rebrand Concept

by MrKrabsGotCrabs

31 Comments

  1. Andrewski18

    Not a fan of the font, but love everything else about these jerseys. Those purple ones are fucking fire.

  2. LucaOnAdventure

    The logos are absolute fire oh myyyy

  3. HeroofBergen

    The Jazz would go from the worst uniforms in the league to the best immediately. Amazing job. Bringing back the Purple Mountains and having the Southern Utah City Jerseys in this style is also a nice touch.

  4. Zn9475678

    Funny (and sad) how the Jazz spent millions of dollars throughout the process of rebranding, designing, marketing, etc. and this random dude on Reddit did it 10x better for free in his spare time.

  5. Specific-Pen-2583

    Actually a fan , The “Jazz” text on the white ones are a little too much for me imo, but overall pretty good

  6. wrennywren

    No more cartoony 90’s mountains as a main logo.

    They can be used a few times a year for nostalgia but that’s it. The end.

  7. Electronic-Morning76

    Why don’t they change their team name from the Jazz to something that actually makes sense? There’s no jazz is Utah.

  8. thinjester

    no more rebrands, and especially not whatever this is.

  9. MacRoboV

    I’m all about symmetry, so I’m going to need the mountains on both sides of the shorts. The design has so much going on, that the font needs to bring it back and be a more of a simple style.
    But otherwise I like the design and would proudly wear these.

  10. StarshipFirewolf

    Your “Fire” Jerseys need to go from the Wasatch Mountains to Delicate Arch.

  11. REDDIT_BROWSER_1234

    I think you should make the mountains surround the city and maybe even show some inversion induced fog.

  12. jackarseofalltrades

    Try some different fonts and if you’re having the note logo just do the logo without the AZZ part because it gets lost. Definitely some good potential. But on the other side they’re a bit out of place in today’s NBA. Still I’d be interested to use these on like 2k

  13. BakedandZooted420

    Not a Jazz fan but I like these. Only thing I would add is a mostly white away uniform without the mountain as the centerpiece to avoid being redundant. So much better than your current ones tho (outside of the purple)

  14. LittleJam03

    I’m a fan of bringing back the colors and mountains for sure. Maybe a less extreme font?

  15. DJFreezyFish

    The font for the numbers is too much but I like the color palette and a lot of the little details, like musical staff waistband.

  16. guckus_wumpis

    In regards to all the haters not giving constructive feedback, don’t worry. Graphic Design is fun, keep practicing. Maybe get in illustrator and clean up the lines and shapes. The gradient steps in purple aren’t really working because their isn’t enough contrast. I think these are nice rough draft concepts, but composition and layout is gunna need some work. I guess it can be tricky with the constraints of clothing. Also the font isn’t really a font yet, but it certainly feels too playful and cutesy and juvenile.

  17. ThatMFcheezer

    Gotta bring back the mountains for sure

  18. CCool_CCCool

    I respect the effort and creativity. That said, I’m not a fan.

  19. ultramrstruggle

    Bro I fucking hate the minimalist jerseys nowadays. Early to 2000’s to early 2010’s was the peak in jersey designs.

  20. A for effort but this ain’t it. Looks really 90s but without modernizing any designs.

  21. WayWayBackinthe1980s

    A little too much going on here, but the Jazz desperately need to go back to that color scheme. Idk wtf they’re on right now.

  22. Dishwallah

    Not a fan of the font or the primary logo, too much going on with putting mountains on a basketball that’s a note but also a J, with mountains behind it.

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